Posts about Marketing & Sales Analytics (2)

Direct Mail: What's Old is New Again

By Alejandra Zarate

Most people’s email inboxes can be described in two words - information overload. The average...

By Oscar Jaramillo

Closed-loop marketing is a powerful way to keep sales and marketing teams informed, in sync, and...

By Cathy Boudreau

Following Inbound 2018, HubSpot released a plethora of new functionality making this one of their...

By Lisa O'Brien

According to Google Chrome, browser extensions are “small software programs that customize the...

By Cathy Boudreau

Content marketing has long been the top priority for many marketers over the last several years but...

By Oscar Jaramillo

Part I: A Step-By-Step Guide to Building your Closed-Loop Process Closed-loop marketing is a term...

By Lisa O'Brien

"Smarketing is the process of integrating the sales and marketing processes of a business. The...

By Vikki Peroza

There’s a lot of new energy given to discussions about more flexible approaches to software...

By Lisa O'Brien

Marketers are constantly tasked with making sure marketing dollars are being put to best use to...